Sunday 15 November 2015

Research - Advert Examples

Advert Examples

As well as a digipak, Kenz and I need to design poster that is going to promote our album which will have our digipak album cover on. Our initial first idea was to have a picture of our actress on the front as this is going along with the normal conventions of a pop album cover. Even though i am not going to be creating the poster as this role was assigned to Kenz i thought that i should still do a little bit of research. Below is a little analysis of my thoughts of the various posters i liked the look of. 

I like this poster because it is the same as the album cover so it is more memorable for their audience and they can relate both ancillary products together. I think that this poster shows Jessie J's personality with the dark colours and it gives you an insight to what her songs are going to be about. There is a lot of contrast in this image since there are only three colours, the gold name is showing that she is probably about money in some way or another.

In terms of what the poster includes, it explains that it is the poster trying to advertise her debut album that was of the time. To add to that it shows that there is a certain song in it which was probably in the charts at the time and so would have attracted a lot more people to buy the album. I think that how she is looking straight into the camera with her mouth open and flawless skin makes her seem more focused like she is looking at her customers. 

This poster of Ariana Grande is similar to Jessie J's one as is has the same picture on as the album cover has, i think that this is a reoccurring theme and something that i should definitely consider doing when creating my own poster. Having the date bold and standing out is a good way of advertising the album as it shows the audience when it is coming out. This one too is very black and white with a hint of baby pink, i think that this theme must be common amongst songs of the pop genre. With the marketing of this poster there is also the included titles of artists featuring on tracks within the album, this is there to attract more people since fans of any of those artists may then buy the album not just Ariana Grande fans. 


This poster is completely different compared to the other two since it is all about colour, which when researching posters most of them are either black and white or full of bright colours. I think when creating my own poster this is something to consider as we should probably stick to one of these themes since they go with out genre. I think i prefer the way the image is presented in this poster as i like that she is filling the whole back ground with the writing over her. Whereas in the others there is a black background behind the writing.

When creating my own poster there are factors from all of these examples that i will use as inspiration. I think that i am more likely to go with a black and white mellow theme since quite a lot of the songs are calmer and in some ways more emotional and so i think that a black and white image would fit more appropriately.

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